As the Head of Marketing at Pharos, you will play a pivotal role in shaping and executing our marketing strategy. You will be responsible for driving brand awareness and fostering strategic partnerships to position Pharos as a leading player in the blockchain industry, particularly in the payments and DeFi sectors.
Marketing Strategy: Develop and implement a comprehensive marketing strategy that aligns with Pharos' mission and values, focusing on positioning Pharos as a premier choice for payment and DeFi innovations.
Team Building: Recruit, lead, and mentor a high-performing marketing team to create and execute effective marketing campaigns that align with Pharos’ business objectives.
Public Relations: Build and maintain strong relationships with media outlets, industry influencers, and key players within the Web3 ecosystem.
Proven track record of building and leading successful marketing teams within top Web3 or tech industries.
Deep understanding of the blockchain landscape, with a particular emphasis on payments and DeFi innovations.
Strong network of media, influencers, and ecosystem partners in Web3.
Proven ability to develop and execute effective marketing campaigns that resonate with the specific needs and challenges of L1 ecosystem growth.
MBA or advanced degree in marketing.
Experience in a startup environment.
Familiarity with blockchain technology, smart contracts, and decentralized finance (DeFi).
Strong understanding of regulatory frameworks and compliance requirements related to payments and finance.